Woman with a towel around her neck next to Indulgence skincare bottles on a light blue background

Three Shades. One Ritual.

Skin that commands the room
Shop the Glow
★★★★★

4.95 out of 5 from 4,800+ reviews

4,600+ five-star reviews

Women's Health• Cosmopolitan• BuzzFeed• Woman's Day• CNN Underscored• PopSugar• Good Housekeeping• Elite Daily• HuffPost• Yahoo News• StyleCaster• The Zoe Report• Women's Health• Cosmopolitan• BuzzFeed• Woman's Day• CNN Underscored• PopSugar• Good Housekeeping• Elite Daily• HuffPost• Yahoo News• StyleCaster• The Zoe Report•

Newly Improved Formula

Whipped Shea Body Butter is Back!

Now enriched with watermelon seed oil, blueberry seed oil, and squalane, our improved formula delivers smoother glide, quicker absorption, and lasting nourishment while helping support the skin's moisture barrier.

Indulgence Fragrance Discovery

Let's Find Something Beautiful.

Whether you have a favorite fragrance or don't know where to begin, we'll help you find your Indulgence.

Independent fragrance discovery. References to other fragrances are for comparison only. Indulgence is not affiliated with, sponsored by, or endorsed by the referenced brands.

The Ritual

Lather to Layer

Fragrance performs differently on nourished skin. Each step is designed to prepare your skin for the next, creating longer-lasting fragrance and beautifully cared-for skin.

Shower Icing
01

Shower Icing

Cleanse

Creamy whipped cleanser that gently cleanses without leaving skin feeling stripped.

Body Pudding
02

Body Pudding

Hydrate

Rich botanical moisture that replenishes skin and creates the perfect fragrance base.

Body Oil
03

Body Oil

Nourish

Seal in moisture while adding radiant glow and an extra layer of scent.

Extrait de Parfum
04

Extrait de Parfum

Intensify

Complete your ritual with concentrated fragrance that lingers beautifully.

Southern Botanicals

Our Ingredients

Rooted in the American South

We took the blueberries from our hills, the rice from our coasts, the sweet potatoes from our soil, and the okra from our gardens.

We paired generations of Southern inspiration with modern cosmetic science to create skincare that nourishes as beautifully as it tells a story.

Bring Indulgence to Your Next Event

The Body Oil Bar Experience

Bring a luxury fragrance experience to your next event. Guests create a custom scented body oil by choosing their fragrance and glow level, then leave with a beautifully packaged keepsake they'll actually enjoy long after the event.

Book Your Experience

Our Philosophy

Why Fragrance This Way

Fragrance is deeply personal. The scents we remember become part of our stories, our routines, and the moments that stay with us. Indulgence was built around one belief: fragrance performs differently on nourished skin. That's why every ritual begins with skincare.

Stephanie Willoughby, Founder of Indulgence Spa and Body Products

Meet the Founder

More than body care.

Before creating fragrance rituals, Stephanie Willoughby spent years creating edible works of art as a specialty cake artist and later appeared on Food Network's Cake Wars. As a licensed cosmetologist, she also learned firsthand what healthy hair and skin need to thrive.

Long before either career, her Southern godmother taught her that caring for yourself was never frivolous. It was foundational.

That belief, shaped by summers in North Carolina, informed by psychology, and refined through years of craftsmanship, is woven into every Indulgence formula. This is not just body care. It is a system for returning to self.

Meet Our Founder